August 2007

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BUCA, Inc. (NASDAQ BUCA) has selected Texas based orderTalk Inc., a leading provider of online ordering and call center interface services to the restaurant industry, to supply its chain of restaurants, Buca di Beppo with online ordering and call center interface technology.

TNews Imagehe pilot project, which will be launched in September 2007, will allow Buca di Beppo customers to order online directly from Buca's website. All orders will be securely and seamlessly transmitted to the restaurant's point of sale system. Customers will even be able to use Buca gift cards online as a payment method.

"Customer experience is critical to Buca," said Brian Beers, Vice President Operations- Off Premise Sales & Franchising, BUCA, Inc., "We looked at many different vendors for the supply of online ordering and after a rigorous evaluation process, orderTalk were the clear leaders in feature set, ease of use and, technological advancement and scalability. The system is highly user friendly and feature rich which will add to the whole customer experience. At the same time, the highest levels of security are guaranteed."

"We are extremely proud at having been selected by the Buca team," states Patrick Eldon, orderTalk's President. "Buca are industry leaders in the restaurant market and we look forward to growing our relationship with them and providing them with cutting edge technology designed to improve customers experience and satisfaction."

About BUCA, Inc.:
In the summer of l993, the first Buca di Beppo opened in Minneapolis featuring the hearty specialties of Campania, Apulia, Sicily and the rest of southern Italy. Buca di Beppo is now a publicly traded company and operates 91 highly acclaimed Buca di Beppo restaurants throughout the U.S. Buca Inc.

About orderTalk:
orderTalk specializes in providing outsourced, hosted and managed order taking solutions to the restaurant, to go, catering and quick service market. orderTalk has become renowned for providing proven technology without the need for customers to invest in the costly development of software, the purchase of hardware or the hiring of IT staff. orderTalk provides efficient and hassle free implementation of a branded, sophisticated and user friendly system, increasing profits whilst decreasing costs.